Mews Unfold
Mews Unfold is the annual event for customers and prospects. Held at the Muziekgabouw in Amsterdam, the event attracts close to 1,000 attendees and partners for a full day of networking, panel discussions, break-out rooms and, of course, plenty of entertainment and exciting news.
01
Landing page
All traffic was directed to this page with details about the event and sign up. The page has been archived and is currently only accessible to be downloaded from a hidden site.
03
Email: 5 reasons to attend
Another email in the stream to encourage sign-ups for the event
03
Email: Save the date
The excitement-builder; this kicked off the event with a nurture steam that followed including two of the assets below.
04
Convince your boss...
How to convince your boss to send you to Unfold - a downloadable designed 'guide' to help hoteliers see the business value of attending Unfold.
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05
Mews Unpacked
For those who weren't able to attend - and to drum up excitement for 2025 - we created a robust page with a complete recap of the event including videos, talks, blogs, takeaways and other highlights
